WE ARE SKIN CARE OBSESSED, ARE YOU? We hear time and time again that taking care of your skin is important. The first lines of defense are, of course, washing your face and sunscreen. After that the choices are overwhelming sometimes! Don’t you agree? Delia’s first job after graduating from college was on the buying […]

While visiting the CAP Beauty store, I was immediately drawn to the shelf by beautiful black bottles with gold writing. Once I arrived at the shelf, it kept getting better because the names of the products were playful and lighthearted. I went back to my office and immediately looked up the contact information for May […]

CAP Beauty is a natural beauty store founded in February 2015 by Kerrilynn Pamer and Cindy DiPrima. They have been friends for over 20 years, and their prior career experiences & knowledge of the market led them to create CAP Beauty. This is a store filled with health and wellness merchandise including beauty products, a […]

Bee Shapiro has had an intriguing career, starting with a law degree to freelance writing to becoming a beauty columnist at The New York Times to founding a fragrance line, Ellis Brooklyn. The scents are lovely and eco-friendly. The names of the scents all have something to do with writing. Learn about her story & […]