Founded by mother-daughter duo Alison Bruhn and Delia Folk, The Style That Binds Us is the original next-generation women’s media company and community, exploring the cross section of style and culture.
Connected through their shared love of fashion and culture, the pair is changing the way style content and storytelling is presented by delivering style with substance through in-depth interviews that dig beneath the surface.
The brand encompasses The Style That Binds Us YouTube channel, podcast, blog & VIP shopping experiences, with a mission to support women by taking the stress out of getting dressed or going shopping by offering style tips and introductions to new under-the-radar-brands.
Walk with the duo as they take you behind the curtain of the fashion industry.
Delia Folk started her career in the fashion industry by interning at Versace in Men’s Wholesale. After graduation, she worked at Barneys New York on the buying team in Cosmetics, Ready-To-Wear & Jewelry both for full price and off price channels.
While working in the buying office, she discovered and nurtured emerging designers, spotted the latest trends and gave insights into a career in the fashion industry. Delia is a sought-after speaker, having spoken on panels & given masterclasses at American Fashion System with ISEM, the Independent Jewelry Summit, Voray and Flourish & Thrive Academy. She has also judged design competitions at NY NOW. She works with brands on a consulting basis to craft their wholesale, direct-to-consumer & marketing strategies.
She is enthralled with the history of fashion and how the past affects the present. Going to market, meeting designers and hearing their inspiration firsthand along with attending fashion shows is what fuels her.
1. Tomboy or girly?
2. When reaching in the fridge, you’re probably reaching for…
3. Stilettos or sneakers?
Tomboy growing up now leaning more towards girly-girl
Both! But probably stilettos
Alison is a national style and image consultant with clients across the country. She studied at the Fashion Institute of Technology in New York City, and holds a Color certification from the Image Resource Center of New York. She is a member of the Association of Image Consultants International.
The purpose of her work is to empower women through creating a visual brand and transforming their style to ignite a new path of confidence and independence. She works with both private clients and groups.
1. Cardigan or blazer?
2. Floral or stripes?
3. Soft neutrals and pastels or bold color?
Bold color and black and white
4. Chocolate or wine?
Chocolate!!! Chocolate over anything!