We were so excited to work with the Violet Grey on this How To YouTube video! Alison frequently gets asked by women over 50 if they can still wear a smokey eye. Of course they can!! Learn how to achieve a great smokey eye look in this video. It can also apply to under 50 […]

We went to Beautycon while we were in LA, and boy, was it an experience!! We wanted to tell you all about this fascinating company! 🙂 Have you heard of Beautycon? The company was founded by Moj Mahdara, & it is an interesting new commerce/festival model. Over a couple of days in either Manhattan or […]

Looking to grow brand awareness for your company as well as increase your sales? The Style That Binds Us has a phenomenal event list made up of your dream clients, and would love to discuss hosting an event at your store. Our event list is filled with women who work in various industries, which is […]

Alison’s Makeup Routine Here are all the products that Alison uses in her makeup routine! Head to her Instagram to watch her IGTV video as she walks you through the products & her routine. These pictures are shoppable in case you want to try any of them! One item missing from the below: cheeks! Some […]

Delia’s Skincare & Makeup Routine I started my career working on the buying team at Barneys New York. I had already been a beauty junkie, but this took it up several notches! Due to this, I started getting LOTS of different products to try, learning about new brands, adding steps to my routine and more. […]

Interview with manicurist Jin Soon Choi We are kicking off NYFW with an interesting interview with the famous manicurist Jin Soon Choi. She takes us through her illustrious career from the early days cycling from appointment to appointment where she was named Bicycle Jin up to present day where she collaborates with top designers to […]

The Style That Binds Us speaks to conferences and organizations discussing “The Transformational Power of Style – Unlock Your Potential Through Your Wardrobe and Visual Brand”. Our eye-opening presentations are meant to set your employees/group members up for success by utilizing the power they have in crafting their visual brand and using their wardrobe as […]

Want to partner with The Style That Binds Us? Looking to get in front of a highly engaged audience made up of your dream clients? We’d love to work with you! Below are examples of how we work with brands: ‣Social Media Partnership: The Style That Binds Us is unique in that we are multi-generational […]

While visiting the CAP Beauty store, I was immediately drawn to the shelf by beautiful black bottles with gold writing. Once I arrived at the shelf, it kept getting better because the names of the products were playful and lighthearted. I went back to my office and immediately looked up the contact information for May […]