Pantone Color of the Year 2023 Viva Magenta

How Pantone Chooses Their Color of the Year

Dec 16, 2021

We are excited to have Leatrice Eiseman who is the Director of the Eiseman Center for Color Information & Training and Executive Director of the Pantone® Color Institute on The Style That Binds Us podcast! Lee is a color specialist, author, educator, and speaker. Lee is the author of ten books on color. In this episode, you’ll get the inside scoop on how the Pantone Color of the Year is chosen, how far in advance they begin the selection process, how colors are named, the psychology of color and so much more. We hope you enjoy! Listen to the episode on Apple Podcasts or Spotify.

Leatrice’s books:

The Style That Binds Us


you said:

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.